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Two Masterclass in Viral Campaigns

Great viral marketing takes full advantages of the rapid sharability that social platform provide consumers. Two standout campaigns provide a masterclass of what makes good viral marketing online.

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Game Developers and Deceptive Marketing

Game developers have been increasingly caught misleading consumers with false advertising online. Why have develops sought to use deceptive methods to increase game sales?

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Your Data ≠ Privacy Online

Have digital marketers and advertisers overreached with a lack of oversight? What rights do you and your data have online?

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Luxury Horology – Adapting to Pandemic

Luxury watch brands are being forced to rapidly adapt and modernise in the hopes of surviving the COVID-19 pandemic.